Real estate photography is skyrocketing in its importance. The concern of an ongoing pandemic and a flurry of out of state buyers flocking to Texas have made good photos and media (3D and walk through videos) the most vital aspect of marketing a property now.
A picture is literally worth a thousand words in the real estate market today. It can be the difference between selling a listing in a few days compared to 2 months or longer on the market.
This can easily be worth thousands of dollars. Professional real estate photographers can help achieve that quick turn around.
Use a Tripod
Always use a tripod. You can get decent handheld single shots. It is virtually impossible, however to bracket photos for HDR without the fixed stability of a tripod. Tripods make your shots picture perfect.
Use a Wide Angle Lens
Wide-angle lenses are so important for quality, professional-looking images. Making every area as appear as large and spacious as possible is a must for any professional. Being able to bring small spaces to life with dimension is crucial in many homes.
Work A Contract
A no-brainer for some people. But starting to work without knowing the exact details of the job can be very costly. Whether it is a quick 30-minute shoot or a 4-hour estate project with a virtual tour and drone footage.
Have Insurance
Be professional and watch what you touch and move around. Many properties have high priced items. What if you break something? You need to be covered with a standard liability insurance policy.
Be Patient
Timing is important for many shots. Like getting a good exterior shot of the home at dusk with a setting sun. These types of things can really make a great difference.
It is also just as important to be patient with homeowners. Moving is stressful and emotional. Make their lives easier by accommodating small requests and being as flexible as time allows.
Use Preset Editing
Editing images from your shoots can be fast and easy. If you use professional editing software like Adobe Photoshop and Adobe Lightroom. Presets can save you a lot of time and allow you to be creative with your own style.
Use Advanced Editing Techniques
Advanced editing skills make your images stand out. Whether it is an adjusted hue or modified saturation layer to make the lawn and trees greener (at the request of the agent, of course). That’s all part of what a professional real estate photographer does.
A Quick Turn Around Time
The real estate industry is driven by timing, price, and location. Good communication with each of your clients is key to getting each project in on time for deadlines. The faster the better.